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Brand Love: Connecting Your Brand the Same Way You Connect With PeopleWednesday
Wednesday, February 19, 2020 at 12:00 p.m.
Presenter Lydia Michaels, Founder & CEO, Blended Collective
Learn how to create authentic consumer relationships wtih essential elements required for an emotionally engaging brand. Lydia Michael, an expert in multicultural marketing and brand development will help you to better understand how to connect your products and services to your target audience on an emotionally deeper level by building a brand that is fully experienced, positioning yourself as a brand worthy of falling in love with! Discover how to develop a link between your brand and the consumer that is genuine and enduring.
The Woman Business Owner's Guide To Commercial Real Estate: Leasing Strategies That Protect Your Business
Wednesday, February 26, 2020 at 12:00 p.m.
Presenter Lynn Drake, President, Compass Commercial
Did you know that the real estate industry treats leasing office space, retail space and industrial space differently? While there are laws to protect residential real estate consumers, commercial consumers have no protection! President Lynn Drake of Compass Commercial shares essential commercial real estate leasing strategies that work! Join the author of "Do You Speak Lease" as she provides valuable expertise on how to protect your business when leasing property.