On-Demand Webinars

Brought to you by GoToWebinar®, Webinars Made Easy®

Please read before proceeding! You must be logged in as a Registered User to view On-Demand Webinars! 

Not a member of Michigan Women’s Marketplace yet?  Joining is FREE! Click on the “Create an Account” link to the right and complete the “User Registration” form to unlock the many benefits of becoming a member

2023 Verizon Small Business Digital Ready Onboarding (4-Minutes)
Watch the VSBDR video to learn how easy it is to get access to additional training to help you and your business for free!
Register for this Verizon and Great Lakes Women's Business Council program HERE. Still not sure?
Watch these testimonials from business owners and professionals like you!

 VSBDR Onboarding Video

2023 Education Library

Connection | Coffee and Conversation
Escalate! | Scale Up For Success Conference Readiness Series
Course Delivery | On Demand




Lori Wesby
Great Lakes WBC

LaTara Square LaTara Brown
Ford Motor Company
Shawntay 2022 Square Debra Quade
Kellogg Company


 Stacy Webb 600x600 Stacy Webb-Cooper
Cummins, Inc.
Erica White 500x500  Erica White
Corewell Health













Course Description: Join us for a virtual coffee chat with a panel of corporate members who will share insights into successful strategies and tactics. You'll discover how to prepare for connections, what corporates look for in your approach, prepare a capability statement that gets attention and other valuable best practices to scale up for success! Bring your questions!

Perspectives | Stories of Success to Guide You
Escalate! | Scale Up For Success Conference Readiness Series
Course Delivery | On Demand



Annie Rayhill
Founder & CEO
Athena Consultants

April Diez
Owner & CEO
The Diez Group
Tiffany Cartwright
Founder & CEO
Amarra Naturals







Course Description: Hear stories of success and meeting challenges in the conference environment from seasoned, certified Women Business Enterprises. Discover...
1) How To attend the conference including preparation, research, capability statements and making an "on the ground" plan, 2) Dos and Don'ts on targeting a potential customer through the capability statement, networking and 1:1 organic meetings, and 3) Conference Hacks to include overcoming challenges you may face, maximizing your investment and utilizing best practices. Your questions get answered in Perspectives.

The Invitation | R.S.V.P.
Escalate! | Scale Up For Success Conference Readiness Series
Course Delivery | On Demand



Michelle Richards
Executive Director & President
Great Lakes WBC

Veronica Johnson
Director of Certification
Great Lakes WBC
Shawntay Dixon
Director of Business Education
Great Lakes WBC




Course Description: Great Lakes WBC Executive Director and Board President, Michelle Richards with Veronica Johnson and Shawntay Dixon, invite you to succeed! In this first in the Escalate! Scale Up for Success webinar, the team shares why you need to attend the Great Lakes Women's Business Conference, what you can expect and what's new! Get prepared with WBENClinks, and "pack" your business toolkit. Come with questions you have for maximizing your conference experience. You're invited! The time is now!. R.S.V.P. to scale up and succeed!

Building a Sales Accountability Culture That Generates Results
Course Delivery | On Demand

Claudette Cunitz, CSP, TSC
CC Advisors Group








Course Description: Are You Using Measures and Messaging to Drive Sales? A vetted target list is critical to successful selling but what next? Claudette Cunitz, experienced sales leader and business owner, prepares teams for positive sales outcomes. In Claudette’s session, discover how to establish an accountability culture with Key Performance Indicators (KPIs), and develop an understanding of what to measure. You’ll leave knowing how to capture new sales using power messaging, accountability measures and motivation that drives better sales results.

Savvy Social Security Planning Advice for Women Business Owners
Course Delivery | On Demand



Julie E. Hall
Certified Financial Planner
Certified Financial Therapist











Course Description: Are you prepared for your future? Women represent 56% of all Social Security beneficiaries age 62 or older. Learn strategies you can use as a woman business owner to give you more benefits over a lifetime. Julie E. Hall, Certified Financial Planner and Certified Financial Therapist-Level 1, will guide you with financial facts and advice on planning for your future financial security. You're never too young to start planning for your future.

Get a Grip! 6 Keys to Achieving Desired Results in Your Business
Course Delivery | On Demand



Kelly O'Donnell
Professional EOS Implementer
EOS Worldwide











Course Description: Tools You Need to Succeed! Even the most successful entrepreneurs find running a business
challenging. Common issues, including concerns over people, planet, profit and growth, cause feelings of frustration and loss of control. Kelly O'Donnell, a long-time entrepreneur and professional EOS Implementer, will guide you through the first steps on how to instill discipline and accountability in your organization. Walk away with real-world tools you can start using today to get a strong grip on your company goals and achieve results!

The High Cost of Overusing Your Strengths | Self-Management Tips for Power Optimization!
Course Delivery | On Demand



Alba Contreras Rodriguez
Owner and President











Course Description: Are you achieving your highest potential? Your strengths-your superpowers, got you where you are as an entrepreneur. To rely heavily on positive characteristics and qualities is only natural. However, when overused or misused, these positive strengths may become weaknesses. In this session with expert Alba Contreras Rodriguez, you'll learn how to recognize self-sabotage, increase self-awareness and improve self-management to achieve your highest potential as a business owner.

A Mother's Legacy | A Daughter Shares 4 Life Lessons From GM's First Woman Engineer
A Special Mother's Day Presentation
Course Delivery | On Demand



Profressor Amy J. Keely
MBA, M.Ed. Ph.D. ABD
President and CEO
Hunter Hennessey









Course Description: Actions Speak Louder Than Words! Professor Amy J. Keely lived with her mother and trailblazer, who, by taking one action at a time, became the first female engineer at General Motors. Join us to learn 4 impactful lessons that Amy learned from her mother on how to manage life, overcome obstacles and break glass ceilings. Be inspired by this true story of the sacred mother and daughter relationship and use it to inspire women and girls as you blaze your own trails.

Expert Steps for Creating High Functioning Teams
Course Delivery | On Demand



Annie Rayhill
Athena Consultants








Course Description: Is your team empowered? What can business owners do to create teams of individuals working toward a common goal? Annie Rayhill shares how to create a culture of empowerment, where failure is an option and vulnerability is embraced. She'll share with you her secret sauce-expert steps for empowerment that directly lead to high-functioning teams you can weave into your own organization. 

A CEO's 5 Vital Signs For Sustainable Business Health
Course Delivery | On Demand



Lu Parsons
Certified Master Life Coach
Lu Parsons & Associates

Course Description: Have you conducted a triage on your company? The health of a company can be revealed by examining specific vital signs as measures. Certified Master Life Coach Lu Parsons shares why company triage is necessary and how to conduct one. You'll learn the 5 vital signs used by successful CEOs to consistently evaluate the health of your company, use the results to take action toward wellness, and create a path to sustainability.

Business Email Compromise and Fraud Awareness
Course Delivery | On Demand


James (Jim) Bos
Vice President | Global Procurement
Yanfeng Automotive Custom Interiors
Tim Loucks
Manager of Information Security North America
and Europe/South Africa
Yanfeng International

Course Description:
 Before You Open That Email Know This...Business Email Compromise, or BEC, is a specific variant of spear phishing attack aimed at a controller, finance director or other financial role, to convince them to send funds in a bogus business transaction. Attend this webinar and learn how to mitigate risks with trends and statistics, identification methods, email and technical controls, and best practices for employee awareness. 

Bootcamp Momentum Series!
BOOTS ON THE GROUND | Strategy Session 4
Course Delivery | On Demand


Lynn Garrison
Director of Supplier Diversity
Premier, Inc.

Tammi iHart
Director of Purchasing, Supplier Diversity,
& Corporate Services

Veronica Headshot Tiffany Klingensmith
Unconventional Solutions

Course Description: The final webinar in a series of strategy sessions to prepare you for the WBENC Momentum Conference, Boots on the Ground, aligns what you've learned with how to implement at the conference! Sherry Cummins, Great Lakes WBC, moderates a subject matter expert session that begins with affirmations to use on site, your professional image and attitude, how to manage challenges and stand out in the crowd positively. Then we'll spend time on real-life situational "Dos and Don'ts" role-play! Join our experts as they help you to finalize your strategies so you will be a strong force at Momentum! 


Federal Procurement 101: Opportunities for Small Business Owners
Course Delivery | On Demand



Thomas Vargo
Lead Business Opportunity Specialist
U.S. SBA Michigan District

Course Description: Are You Prepared for Federal Opportunities? Thomas Vargo, Lead Business Opportunity Specialist at the Michigan District Office of the U.S. SBA, presents Federal Procurement 101 with information on SBA small business certifications including 8(a), WOSB/EDWOSB, and the HUBZone programs. Register to learn how you can position yourself and take advantage of federal opportunities for your business!

Bootcamp Momentum Series!
Course Delivery | On Demand



Sherry Cummins
Women's Business Development
Senior Specialist
Great Lakes WBC

Tracy Deuman
Director of Supplier Diversity
Veronica Headshot Tiffany Klingensmith
Unconventional Solutions

Course Description: In this third in a series of strategy sessions, Communications Intelligence focuses on finding and creating opportunities, building essential relationships, and how to plan and implement your approach . We examine types of pitches and when, where and how to use them. Communications Intelligence is about understanding and adapting to the landscape. Are you ready?

Bootcamp Momentum Series!
STAGING BASE | Strategy Session 2 of 4
Course Delivery | On Demand



Shawntay Dixon
Director of Business Education
Great Lakes WBC

Denise Booms-Pepin
President & CEO
CBI Telecommunications

Debra Quade Compressed 

Debra Quade
Supplier Diversity Manager

Course Description: In this second in the series of strategy sessions to prepare you for the WBENC Momentum Conference, Staging Base subject matter experts help you build a toolbox, essential for your approach on the ground at the WBENC Momentum Conference. You'll learn about the trend to share tools electronically on site and the importance of carrying a solid set of tools with you! Walkaway with "how to's" and how to do things better; your email signature, a master capability statement (hard copy and PDF on your smart phone), standard and electronic business cards and a formal Company Overview. Be ready to implement your vision on the ground!

Momentum Bootcamp Series
BASIC TRAINING | Strategy Session 1 of 4
Course Delivery | On Demand



Shawntay Dixon
Director of Business Education
Great Lakes WBC

Lynn Garrison
Director of Supplier Diversity
Premier, Inc.
Veronica Headshot Veronica Johnson
Director of Certification
Great Lakes WBC

Course Description: In this first in a series of strategy sessions to prepare you for the WBENC Momentum Conference, Basic Training helps you to prime your mind for the learning to come and teaches you how to implement what you've learned. You'll understand the role of research in creating a strategic plan with your target companies. Can you be found? Make yourself more visible using WBENClink, LinkedIn and other portals. Our experts will guide you as you create a strategy of success!

Filling the Gap: A CEO's Guide to Sourcing and Retaining an Engaged Workforce
Course Delivery | On Demand



Sherry Cummins
Women's Business Development Senior Specialist
Women's Business Center
Great Lakes Women's Business Council

Course Description: Prime candidates-find them, keep them! CEOs of established companies share staffing as their primary challenge in 2023. In this session, Sherry Cummins, SHRM-SCP, shares unique ways to source stellar candidates, how to keep new and current employees engaged and retention tips for the long haul. This session is designed for any level business owner and their executive team with a goal to fill the gap and achieve an engaged workforce for the long-term.

Be a Hiring Hero!
Course Delivery | On Demand



Lisa Mininni
President | Excellerate Associates
Founder | Business Innovation Lab

Course Description: Are You Attracting and Hiring the Best Candidates? Research across U.S. industries indicates hiring takes over 42 working days! To have a distinct advantage in hiring, every business needs a well-defined hiring process. In this webinar, President of Excellerate Associates, Lisa Mininni, helps you: learn the #1 strategy to attract high-performance talent, consistently engage your workforce, identify what's missing in your hiring process, walk away with actionable steps, and define specific and fresh ways to be a hiring hero by creating an environment where everyone wins.


Reach Success Faster With the Scientific A+ MethodTM
Course Delivery | On Demand



Sarah Hodges
Founder and President
Hodges Coaching

Course Description: Drain Your Stress Buckets First! Sarah Hodges, certified coach, speaker and creator of the A+ MethodTM, uses her NeuroLeadership Institute certification and years of interactions with industry leaders to bring you a proprietary, science-backed approach to setting attainable goals that move your business forward. Her warm and direct style will help you discover your "stress buckets," teach you how to drain the buckets, and reduce stress in order to achieve success peacefully, faster and more sustainably!

Shift Your Mindset!
Cultivate, Embrace & Demonstrate Resiliency
Course Delivery | On Demand



Linda Hannah
Linda Hannah Speaks

Course Description: Are You Wearing Too Many Hats? Linda Hannah, motivational speaker, understands a thing or two about hats! As an experienced milliner, Linda guides you on a journey through the figurative hats you wear as you navigate life. Discover how to shift your mindset. Learn how to identify hats that belong to you, and how to remove the hats that steal your strength! Cultivate a powerful style to embrace the resilient business person you are with hats that fit you well, make you shine and open doors to the achievement of your ultimate goals!


2022 Education Library

Discover 4 Steps for Setting Strategic Goals in Rocky Times
Course Delivery | On Demand



Shawntay Dixon
Program Manager
Great Lakes WBC


Course Description: Can You Create a Recession-Proof Foundation? You can't control gloomy U.S. economic 2023 predictions, but you can focus on what you do control-your business! Shawntay Dixon shares 4 steps for setting the right goals in rocky times. You'll learn why you need goals, understand popular goal-setting frameworks and get tips on how to enhance your goal-setting process. Rise above fear and chaos with the security of a solid plan and knowing when to adjust to achieve your goals in the coming year!

Small Business Taxes Made Simple!
An Expert's Guide to Closing 2022
Course Delivery | On Demand



Lawrence Jackson
Business Counselor
Business Growth Program
Great Lakes WBC


Course Description: Is Your Business Financially Prepared for Tax Season? Finance and small business expert, Lawrence Jackson, shares an overview of significant tax law changes that impact your 2022 business taxes and what to look for in the future. Learn processes you can follow in 2023 to lessen the tax burden and what to consider if making a change to the legal structure of your business in the coming year. As a bonus, Lawrence is giving a brief primer on the magic tax of depreciation. Join us for a session of important information to help you make informed year-end choices for your company!


Standing Firm in the Midst of the Storm
Course Delivery | On Demand



Joy LoPiccolo
Certified Life Master Coach
Joy LoPiccolo
Speaker | Teacher | Coach

Course Description: Are You Faced With Seemingly Impossible Setbacks? Some of the most difficult times in your life and as a business owner can leave you with feelings of despair, hopelessness, and deep sadness, particularly in a season where happiness appears to be everywhere but within you. Despite life circumstances, you can learn to stand firm in the midst of the storm. Joy LoPiccolo, Certified Life Mastery Coach, shares with you solid steps you can take to become a better version of yourself and use the challenging experiences that come along for positive growth, now and in the new year.

Discover Your True Colors
Which Leadership Style Are You?
Course Delivery | On Demand



Kara Tripi 
Assistant Director
Executive MBA Program
Michigan State University

Course Description: What are YOUR True Colors as a Leader? Learn about the four personality types in the internationally known True Colors personality test that aligns with leadership style; Blue Green, Gold and Orange. In this session with Kara Tripi, Assistant Director of Michigan State University's Executive MBA Program, you'll experience an abbreviated version of the True Color test to discover your own true colors and leverage them in your leadership!

Next Level Brand Story With SOAR Analysis
Course Delivery | On Demand



Sherry Cummins
MWM and WBE Services Coordinator
Women's Business Center
Great Lakes Women's Business Council

Course Description: Can you take your brand to the next level? Research reveals that stories are crucial to gain and retain loyal consumers. How do you show rather than tell your brand story in a way that's professional and engaging? Sherry Cummins, writer and story coach, will share SOAR analysis, a method to help you excavate the impactful stories of your business. In this "hands-on" workshop, we'll dig deep for stories that bring your brand to life and elevate your company to the next level! Come to the workshop prepared to write.


A Supply Chain Expert's Sourcing Fundamentals
Course Delivery | On Demand



Tracy Joshua
Michigan Women's Commission

Vice President
External Supply Chain
The Kellogg Company

Course Description: Is Your Supply Chain Working For You in 2022? Supply chain fundamentals are necessary for a thriving business and even more so in today's landscape of uncertainty. In this session, Dr. Tracy Joshua, Commissioner on the Michigan Women's Commission and Vice President, External Supply Chain for the Kellogg Company, will discuss current supply chain issues and share tools on how to manage the challenge. You'll leave with a toolbox to help you lead your company's supply chain initiatives successfully.

YOU Are Your Greatest Advantage! | Creating Professional Presence Through Image Development
A "Get Ready" Pre-Conference Webinar!
Course Delivery | On Demand



Kelly Duggan, AICI, CIC
Founder & President
Kelly Duggan Image (KDI) Consulting

Course Description: Grow your presence by develpiong a strategy! Learn how to create opportunity by attracting more prospects, gaining rapport and achieving more professionally and personally. Certified imaging expert, Kelly Duggan, shares the secret behind the little things (details of creating presence), how to align congruent standards and the important Image Management Success Formula. Get ready for positive change in your life and your business through image management!


Hallway Conversations | Organic Starters for Connection
A "Get Ready" Pre-Conference Webinar!
Course Delivery | On Demand



Amanda Medlen
Business Leader
IDO Incorporated

Sherry Cummins
MWM & WBE Services Coordinator
Great Lakes WBC

Course Description: Do you know what to say? This session prepares you for the organic moments that happen at a conference; whether in a hallway, a networking event or with someone new you meet in a workshop or lunch. Amanda Medlen and Sherry Cummins engage in a lively dialogue sharing conversation starters, igniting questions, and pitches for brief meetings. Learn how to flip awkward situations into winning connections and analyze levels of connection. Attend this session to know what to do after the event to keep the conversation going. A "Get Ready!" Pre-Conference Webinar.


Questions Buyers Ask | Answers In Your Pocket!
A "Get Ready" Pre-Conference Webinar!
Course Delivery | On Demand



Lori Wesby
MentorWE Program Coordinator
Great Lakes WBC

Course Description: In this "Get Ready!" Pre-Conference Webinar, Lori Wesby leads Ford buyers in a discussion of the most important questions buyers ask and the answers they're looking for. Learn how to prepare for buyer questions and prepare clear answers in advance of the conference. Feel confident in buyer meetings, meet and greets and 1:1s with the answers in your pocket!

Pitch on Paper! | Capability Statement From a Buyer's View
A "Get Ready" Pre-Conference Webinar!
Course Delivery | On Demand

Vincent Tucker
Supplier Diversity & Inclusion
Ford Motor Company

Sherry Cummins
MWM & WBE Services Coordinator
Great Lakes WBC

Course Description: What are buyer's looking for? Could your capability statement use a refresh? In this session, we’ll briefly review the basics of capability statement content and aesthetics and discover new ways to present your information so that it's still easy for a buyer to read and is memorable. Wow buyers with your engaging company overview. Capture attention with differentiators that stand out. Add color and interest to get a second look! A "Get Ready!" Pre-Conference Webinar featuring Ford Motor Company's Vincent Tucker.

Meeting in Person | Research & Prep for the New Normal
A "Get Ready" Pre-Conference Webinar!
Course Delivery | On Demand

Shawntay Dixon
Program Manager
Great Lakes WBC

Annie Warnock
Marketing & Engagement Coordinator
Great Lakes WBC

Course Description:Are you ready? The 2022 conference season is inspiring more attendees than ever to take advantage of opportunity! Shawntay Dixon covers what you need to know to prepare for an in person conference and take full advantage of bringing your business “on the road.” What's the same, what's changed and what's the new normal? Annie Warnock shares how to easily be tech savvy with instructions on how to download a conference app and benefits enjoyed as a result! Be proactive for your next in person event!

Public Speaking for the Non-Speaker | Speak, Engage, & Grow Your Business!
Course Delivery | On Demand
Instructor: Kim Boudreau Smith

Kim Boudreau Smith
Speaker Coach
Business Coach
Her Bold Voice

Course Description: Are your presentations growing business like they can? Speaker and Business Coach Kim Boudreau Smith coaches hundreds of "non-speakers" how to present professionally and engage audiences. Kim will share with you expert tips including how to eliminate filler words, speak impromptu with ease, and buff up your speaking muscles even if you aren't a speaker! Walk away able to engage your audience and grow your business with confidence!



Emotional I.Q. | Harness 4 Power Quads to Elevate Success!
Course Delivery | On Demand



Cathy Mott, MCC, ISEI
Master Certified Coach | Author
CWC Leadership Development

Course Description: Are you a business owner who gets lost in a mountain of tactical details, losing your personal power to the day-to-day? Cathy Mott, Master Certified Coach, owner of CWC Leadership Development and author of "Shh...Just Listen," shares the four quads of emotional intelligence to help you strengthen, discover, explore and harness your personal power to get you back in the game and elevate your success!

Blast Off the Dust | 10 Tools For In-Person Reentry!
Course Delivery | On Demand



Sherry Cummins, SHRM-SCP, CMM, CMP
MWM and WBE Services Coordinator
Women's Business Center
Great Lakes Women's Business Council

Course Description: Are you sure you're ready? Reentry to in-person meetings and events can be daunting and you don't want to miss out on valuable opportunities. Sherry Cummins, a senior meetings and events professional, shares her recent experience and 10 tools you need to return successfully and safely to meeting in person! Blast off the dust and join us for this valuable, fun and interactive session! Handouts provided.

Handout | Blast Off the Dust Notes

Handout | Pitch Worksheet 2002

Handout | Capability Statement How To 1

Handout | Capability Statement How to 2

Handout | Post Con Report Template

A Beginner's Guide to Going Global! | Opportunities and Next Steps
Course Delivery | On Demand



Jennifer Loffredo
Sr. International Trade Specialist
U.S. Commercial Service East Michigan
U.S. Department of Commerce
International Trade Administration

Alyssa Tracey
Director of International Trade
Michigan Economic Development Corporationn

Course Description: Steps To Going Global Are Doable! Is fear of the unknown keeping you from embarking into International trade? Jennifer Loffredo and Alyssa Tracey share how doable going global can be! Join this webinar to learn of state and federal resources available to help your business grow and exciting opportunities for your new journey!

W.I.N.! | A Practical Negotiation Process with Strategies That Put You On Top!
Course Delivery | On Demand



Penny Rosema
2 Views International

Course Description: Do you fear negotiations? Learn how to Win:Win! Expert negotiator Penny Rosema shares her Women In Negotiating (W.I.N.) process to help you approach common negotiation fears and challenges with proven strategies, common-and not-so-common-sense solutions so that you leave negotiations with agreements that generate positive relationships and strategic deals to move your company forward.

A Linguist's Guide to Communicating | Using Voice and Word Choice to Build Relationships
Course Delivery | On Demand

Judy Ravin
President & Founder
Accents International

Course Description: Judy Ravin, founder of Accents International, and author of bestselling software-based learning systems for rapid language acquisition, will teach you how to minimize communication barriers in a global workforce while maintaining each person's cultural identity. Learn how to use your voice and word choice to communicate your brand messaging effectively and gain the respect of your business connections.

Close More Deals in 2022 | Sales Cycle Fundamentals That Work!
Part 2 | Next Level Service & Support
Course Delivery | On Demand



Jill Gleba
Gleba & Associates


Michelle Rafalski
Operations and Marketing Manager
Gleba & Associates

Course Description: Learn efficient methods for supporting customers. Understand how to maintain a quality CRM. Develop a focused marketing plan and create processes that generate loyalty-building experiences.

Join Jill and Michelle for this second in a 2-part series to up your profits in 2022!

Close More Deals in 2022 | Sales Cycle Fundamentals That Work!
Part 1 | Next Level Prospecting & Sales
Course Delivery | On Demand
  Jill Gleba
Gleba & Associates

Michelle Rafalski
Operations and Marketing Manager
Gleba & Associates

Course Description: Simplify prospecting and sales processes with efficient strategies. Identify your ideal customer, chart a prospecting plan, and create impactful scripts that grow business for next level results!

Join Jill and Michelle for this first in a 2-part series to up your sales game in 2022!

Decision Fatigue-Expert Principles on How to Avoid Burnout | Session 2
Course Delivery | On Demand

Princess Castleberry
Founder & Principal Consultant
Castle Risk & HR Consulting

Course Description: "Decision Fatigue" is a real thing and is sharply on the rise as we enter the third year of coping with a global pandemic. Coined by social psychologist Roy F. Baumeister, Decision Fatigue is the emotional and mental strain resulting from a burden of choices. During this interactive workshop, we uncover symptoms, discuss the impact on life and business and learn how to avoid burnout.

2022 Marketing Playbook | Consumer Trends That Rule!
Course Delivery | On Demand

Lydia Michael
Blended Collective


Course Description: Consumer demands are high but so are opportunities. As we continue with bumpy transitions in 2022, how can brands make the most of the opportunities? Lydia Michael shares key trends from direct-to-consumer marketing, short-term videos, brand inclusivity, metaverse, NFTs and more! Attend this webinar to learn consumer trends that rule and gain brand traction in 2022.

Join Lydia and learn how to use marketing trends to up your game!

Decision Fatigue-Expert Principles on How to Avoid Burnout | Session 1
Course Delivery | On Demand

Princess Castleberry
Founder & Principal Consultant
Castle Risk & HR Consulting

Course Description: "Decision Fatigue" is a real thing and is sharply on the rise as we enter the third year of coping with a global pandemic. Coined by social psychologist Roy F. Baumeister, Decision Fatigue is the emotional and mental strain resulting from a burden of choices. During this interactive workshop, we uncover symptoms, discuss the impact on life and business and learn how to avoid burnout.

Join Princess for Session 1 to begin the process of improving your life with practical ways to adapt situational leadership and essentialism principles! 

The A-Z of Building Essential Relationships
Course Delivery | On Demand

Sherry Cummins
Michigan Women's Marketplace
and WBE Services Coordinator

Great Lakes WBC


Course Description: Relationships are critical to you as a business owner. Sherry Cummins shares over 26 tips on who, what, when, where and how to build essential relationships that make you a more successful business owner and a leader in your community! Walk away with ideas to use now in your relationships! 

Join Sherry in this fast-paced webinar and build your relationship base in 2022!

The Power of Vision | 4 Steps to Redesign & Achieve the Business You Dream!
Course Delivery | On Demand

Shawntay Dixon
Program Manager
Women's Business Center
Great Lakes WBC


Course Description: To envision the future is a challenge through uncertainty and disruption. Shawntay Dixon shares 4 steps that address the importance of casting a clear and compelling vision to lead staff and customers toward your success! Learn how to create and use a vision board as a tool to redesign your business goals and achieve the business you dream. You'll want to attend this informative goal-setting webinar as you begin a fresh new year for your business!

  • What is a vision board and why so many successful businesses and individuals use them
  • How to create a vision board as a roadmap of what goals you need to focus on
  • What actions to take after creating one to keep on track
  • How to shape your focus to make this a powerful tool to achieve the business life you desire

Join Shawntay Dixon for this practical and exciting course on bringing your vision to life!

2021 Education Library

Maximize Your Philanthropic Footprint at any Giving Level with Comerica

December 8, 2021

Presenter | James Nestor, Senior Wealth Planning Strategist | Comerica Bank, Sugarland, Texas

You don't have to be Melinda Gates to make a giving impact! There's more to charitable giving than the size of the gift. Did you know that small businesses donate significantly to nonprofits and communities? Learn from expert James Nestor of Comerica Bank how to leverage the impact of your giving and maximize your philanthropic footprint at any level of business.

SBA Procurement Programs and Federal Government Contracting

December 1, 2021

Presenter | Thomas Vargo, Lead Business Opportunity Specialist | Michigan District Office, U.S. SBA

Do You Have What You Need For Federal Opportunities? Thomas Vargo, Lead Business Opportunity Specialist at the Michigan District Office of the U.S. SBA presents Federal Procurement 101 and provides information on SBA small business certifications including 8(a), WOSB/EDWOSB and the HUBZone programs. Register to learn how you can prepare for federal opportunities for your business!

Prioritize Now! Prepare Your Business and Loved Ones for the Unexpected with Comerica

Wednesday, November 17, 2021 | 12:00pm-1:00pm ET

Presenter | Sara Dorosti, Senior Wealth Planning Strategist | Comerica Bank, San Francisco

Have you designed a plan for how your company will move forward should something unexpected happen to you? Does your strategy include taking care of loved ones? Sara Dorosti of Comerica Bank shares practical ways to plan for the future of your company and your loved ones in unprecedented times.

Estate Planning Strategies for the Savvy Business Owner with Comerica

October 27, 2021

Presenter | Tina Videnova, Senior Wealth Planning Strategist | Comerica Bank, Los Angeles

What should you do to protect your business transition and include in your estate planning? Who is responsible for ensuring the transition goes smoothly? Tina Videnova of Comerica Bank will answer these and other important questions to provide you with a successful estate planning strategy.

Books That Mean Business! Is It Time to Write Yours?

October 20, 2021

Lynn Drake, Founder | Compass Commercial | Do You Speak Lease? Finding and Negotiating Your Own Commercial Space
Joy Mason, Founder & President | Optimist Business Solutions | The Optimist Workbook: 5 Steps to Sustainable Solutions in Business
Lisa Mininni, Founder & President | Excellerate Associates | Me, Myself and Why? The Secrets to Navigating Change

Should you write that book you've always wanted to write? How can it help your business? Three best selling authors and women business owners join Sherry Cummins for a lively panel discussion on how writing their books made a difference to their companies. We'll also take a look at the cons of book writing while trying to run a business; do you need to hire an editor, is self-publishing a viable option and how to market your book once published! You won't want to miss this exciting panel and the wisdom they bring! Is it time for your book? Attend to find out!

EIDL Enhancements with the SBA

October 13, 2021

Brian Picarazzi, Acting Deputy District Director and Senior Area Manager | Michigan District Office, U.S. SBA

Brian Picarazzi of the Michigan District Office of the Small Business Administration will share with you enhancements to the Economic Impact Disaster Loan (EIDL). This Federal small business loan program supports small businesses recover from the COVID-19 disaster’s economic impacts by providing accessible and borrower-friendly capital. What are the updates and how could they impact you and your business? Join us to find out!

The Impact of Generational Diversity on Today's Workplace

October 6, 2021

Mary Cooney, Ph.D., Founder and Ingenerational Inclusion Consultant | Creativia

Traditionalists, Boomers, Gen Xers, Millennials, and Zoomers: what do they all have in common? A desire to contribute their unique gifts to today's fast changing workplace. How do we leverage these gifts for business growth? Mary Cooney, Ph.D. of Creativia, shares how to gain a clear understanding of what Generational Diversity is, why it exists, what interferes with generational collaboration and how to fix it. Learn how the cornerstone of your business success is a generational diversity that respects and requires the exuberance of youth and the experience of age!

Meet the Business Resource Partner-Michigan Association for Female Entrepreneurs!

September 22, 2021

Tonya McNeal-Weary, Founder and Executive Director | MAFE

Connect. Learn. Grow. with Michigan Association for Female Entrepreneurs! Meet MAFE founder, Tonya McNeal-Weary as she shares how this award-winning non-profit organization supports and promotes the economic growth and advancement of women entrepreneurs in Michigan, from startups to mature businesses! MAFE provides access to education, information, resources and opportunities so that women can create, grow and sustain viable businesses. Come to this webinar to learn more about how MAFE can help you!

The Woman Business Owner's Guide to Bottom Line Energy Solutions

September 15, 2021

Lynn Wilson, Supplier Diversity Manager | Consumers Energy
Greg Stevenson, Director of Small & Medium Business Customer Products  | Consumers Energy
Theresa K. Schmidt, Manager of Residential Home Installation Products | Consumers Energy

Join the Consumers Energy team as they bring you information about residential and business energy efficiency solutions that impact sustainability and save you money! Did you know you have access to a number of programs and resources that improve energy efficiency and impact your bottom line? Find one or more to fit your business needs. Lynn Wilson, Consumers Energy Supplier Diversity Manager, will also share how you can register to become a supplier with Consumers Energy. Don't miss this rare opportunity to learn from a corporation about how to improve your business and your bottom line!

Own Your Future Bootcamp | Matchmaking and Virtual Etiquette

September 8, 2021

Duc Nguyen Abrahamson | Asian Pacific America Chamber of Commerce
Tiffany Cartwright | Amarra Products

Prepare for buyer opportunities! Are you lost when it comes navigating networking and matchmaking sessions virtually? Nick Moore shares an overview of the platform for the 21st Annual Great Lakes Women's Business Conference to get you ready for planned and organic opportunities. Duc Nguyen Abrahamson shares exceptional tips on how to approach virtual networking professionally and Tiffany Cartwright shares how to prepare for matchmaking opportunities successfully!

Own Your Future Bootcamp | Perfecting Your Pitch

September 1, 2021

Sara Norris | When You Leave the Room
Lesa Walker | Sweet Thoughts

Are you pitch perfect? Sara Norris shares how to perfect your pitch to make that important first impression whether it be in five words or two minutes. Join Sara for practical tips on using that important differentiator and how to be camera ready if pitching virtually. Business owner Lesa Walker shares her experiences pitching in competitions at events, with supplier diversity professionals and with buyers. Perfect your pitch to improve your opportunities!

Own Your Future Bootcamp | Your Capability Statement

August 25, 2021

Vincent Tucker | Ford Supplier Diversity
Tiffany Klingensmith | Unconventional Solutions

Building a capability statement that's simple, easy to read yet impactful requires a strategic approach. Vincent Tucker, Ford Supplier Diversity, shares valuable insights on what a corporate buyer is looking for in a capability statement and provides tips on what works. Woman business owner Tiffany Klingensmith, shares how she uses her capability statement to garner success and how you can too!

Own Your Future Bootcamp | Research & Homework

August 18, 2021

Lynn Garrison | Blue Cross Blue Shield of Michigan
Jami Moore | JEM Tech Group

Where do you begin when connecting with buyers for opportunities? Jami Moore will share how researching and doing homework on your targeted company helps you to know if the opportunity is right for you, if the company is engaged in supplier diversity and how to leverage the research to modify or create your pitch and supplemental documents. Lynn Garrison of Blue Cross Blue Shield will share Do's and Don'ts from the corporate perspective!

Employer Branding | Strategies That Drive Recruitment

July 28, 2021

Molly Mason | Hoyden Creative
Amy Bergman, SHRM-SCP | Insight HRM

As you evolve your focus on organizational culture, you need to enhance your brand as part of your recruiting strategy in 2021 and beyond. Molly Mason, CEO of Hoyden Creative and Amy Bergman, President of Insight HRM provide examples of defining and reinforcing your employer brand and communicating this effectively in the candidate marketplace. You'll learn recruiting strategies focused on diversifying your applicant pool and attracting talent.

PIVOT POWER HOUR with Lawrence Jackson

July 23, 2021

Subject Matter Expert: Lawrence Jackson | Emerging Enterprise Group

You've got a business concern or pressing issue? We have real-time stratgies and solutions! Join us for our Women's Business Center Pivot Power Hour! Expert Lawrence Jackson of Emerging Enterprise Group will answer your burning financial questions, provide tactical advice and offer valuable resources and insights on the live Power Hour! Created specifically for you as a business owner, this interactive live Zoom event is a unique opportunity to engage in a discussion with Lawrence and other business owners like you. Bring your lunch and prepare to get powered up!

Meet the Business Resource Partner | American Business Women's Association-MAIA with Mary Shindell

July 21, 2021

Presenter: Mary Shindell | ABWA-MAIA

Are You Tapping Into Our Business Resource Partner Network? Mary Shindell, a Top Ten Business Woman of American Business Women's Association (ABWA) will share information about the organization and the Ann Arbor Chapter (MAIA). You'll learn the history, how members connect, benefits and how this business resource partner can help you in your business! Mary will answer your questions live!

Tomorrow's Empowered Superwomen | 5 Life Hacks to Living a Balanced Life

July 14, 2021

Presenter: Grace Buffa | Life Journey Coaching

Are You Ready to Balance Your Life? Grace Buffa, IAOTP's Top Holistic Health and Wellness Transformational Coach of the Year in 2021 will teach you how to balance a busy schedule of home life, career and your own needs. You will leave this workshop motivated to organize and prioritize all the important aspects of your life including you! Avoid burn out! Develop self-care and balance your life!

Idea to Implementation | The Non Technical Person's Guide to Turning an App Idea Into Reality

July 7, 2021 

Presenter: Maria Bailey Benson | Induction Strategies

Do You Have an Idea for an App To Help Your Business? How can you talk the walk of the technical world to bring your app idea to life? This workshop outlines the process of the non technical business owner of taking an app or software from conception to implementation. Learn about the importance of capturing and documenting project development requirements and explore methods and tools for assessing the accuracy of contracted software development projects!

Partnering Together to Win in Business!

June 30, 2021

Presenter: Barbara Hoffman | Rose Moving & Storage

Can You Help Other Business Owners and Help Your Own Business? Business owners are accustomed to challenges of entrepreneurship-long hours, business over personal, keeping ahead of competitors. What if you could make that journey easier? Barbara Hoffman shares steps on how you can partner with other business owners to become more robust in your business and more profitable! Hear her stories of partnership and the unique relationships of each in this webinar and win in your business!

Your Wiring Is Your Superpower!

June 23, 2021

Presenter: Lisa Mininni, President | Exellerate Associates

Have You Leveraged Your Superpower? Tapping into your human wiring traits makes you unstoppable! Lisa Mininni shares the four elements of human wiring so that you maximize your innate strengths, manage your limitations, align with your innate self and honor the human wiring of others. Join Lisa's engaging and interactive workshop to increase your communication and walk away armed with your unique superpower! 

PIVOT POWER HOUR! with Lydia Michael 

June 18, 2021

Subject Matter Expert: Lydia Michael, President, Owner and Lead Consultant | Blended Collective

You've got a business concern or pressing issue? We have real-time strategies and solutions! Join us for our Women's Business Center Pivot Power Hour! Expert Lydia Michael of Blended Collective will answer your burning questions, provide tactical advice and offer valuable insights on the live Power Hour! Created specifically for you as a business owner, this event is a unique opportunity to watch and learn from business owners like you who engaged in a live discussion with Lydia on how to market in the new age. Blended Collective is a multicultural marketing and diversity company. Prepare to get powered up!

The What, Why and How of Becoming a Supplier Diversity Vendor

June 16, 2021

Presenter: Darlene King, Executive Director | Michigan Diversity Council

Are You Prepared for Opportunity? With an increase in conversations, strategies, plans and the implementation of Diversity, Equity and Inclusion initiatives intentionally placed at the forefront of organizations, an important aspect of this work is Supplier Diversity. Supplier Diversity is a pillar towards achieving equity. Darlene King, consultant and executive director of Michigan Diversity Council, shares best practices on how to become more prepared, aware and engaged with organizations to become a sought after diversified supplier.

Fix THIS Next! | Hammer Out Your Biggest Challenge and Nail Success in 2021!

June 9, 2021 

Presenter: Kathleen Johnson, Consultant | Kathleen Johnson Unlimited

What If You Had a Tool That Resolved Your Challenges? The biggest challenge an entrepreneur faces is knowing what her biggest challenge is!
Kathleen Johnson, a certified Fix This Next advisor, introduces a specific sequence of needs required for a thriving business, and demonstrates the method of clarifying the most vital need to fix now! Once you hammer out your biggest challenge and nail the resolution, pull the Fix This Next method from your new fix-it toolbox to conquer every challenge moving forward!

Essential Rules of Virtual Etiquette to Optimize Influence and Grow Your Business!

June 2, 2021

Presenter: Duc Abrahamson, Executive Director | Asian Pacific American Chamber of Commerce

Cold calls are out! Learn the "dos" and "don'ts" of virtual etiquette in the expanding virtual space! Duc Abrahamson, executive director of the Asian Pacific American Chamber of Commerce helps you navigate virtual space ethically and optimizes your influence with essential virtual rules of etiquette. Learn how to transition seamlessly from the virtual world to in-person business connections. Avoid being blocked by learning how to use direct messaging professionally. Duc shares how to turn valuable virtual business connections that lead to in person business meetings and other rules to help you grow your business!

International Trade with Our Neighbors | Opportunities with Canada and Mexico!

May 26, 2021 


Alyssa Tracey, Director | Michigan Employment Development Corporation
Nancy Ward, Director | Michigan Canada Center, Great Lakes & St. Lawrence Governors and Premiers
Silvia Alonso, Commercial Director | Michigan Mexico Center, Great Lakes & St. Lawrence Governors and Premiers

When you think of International trade, are you overwhelmed at thoughts of lands far away? International trade is right next door! Join Alyssa Tracey, director of International Trade at MEDC, Nancy Ward representing Michigan Canada Center and Silvia Alonso representing the Michigan Mexico Center for an action-packed workshop with new opportunities to grow your customer base, benefits on trading with our neighbors and resources including education and grants to get you started! Don't count yourself out until you've attended this session. An expanded future may be in store for your business!

10 Tips to Hire Talent Post Pandemic
Build Your Team with a Hiring Skillset and Onboarding Strategy That Works!

May 19, 2021 

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator | Great Lakes Women's Business Council

The pandemic impacted the size of your staff as your business adapted to business needs, mandates and protocols. The future is now brighter and hiring begins again! But where are the candidates? Sherry Cummins, SHRM-SCP provides ten tips to help you develop a skillset that adapts to the new hiring horizon and more tips on a relevant onboarding strategy to help you create a loyal, productive team once again!

PIVOT POWER HOUR! with Alyssa Tracey

May 14, 2021

Subject Matter Expert: Alyssa Tracey, Director, International Trade | Michigan Economic Development Corporation (MEDC)

You've got a business concern or pressing issue? We have real-time stratgies and solutions! Join us for our inaugural Women's Business Center Pivot Power Hour! Our MWM Business Resource Partner expert Alyssa Tracey will answer your burning questions, provide tactical advice and offer valuable insights! Created specifically for you as a business owner, this interactive live Zoom event is a unique opportunity to engage in a discussion with Alyssa and other business owners like you. Bring your lunch and prepare to get powered up!

8 Steps to Grow Your Business

May 12, 2021

Presenter: Jill Gleba, Founder | Gleba & Associates

You Can Grow Your Business! How do you gain more customers and continue to provide excellent service? How do you expand from a solopreneur, or someone with a few employees, to a thriving, growing company? Jill Gleba, founder of Gleba & Associates shares guidance, 8 specific steps, on how to grow your business efficiently in a way that's manageable for you! This webinar includes 8 powerful stories from women business owners that bring the 8 steps to life! 

Restaurant Revitalization Fund and SBA Resources to Help You

May 5, 2021

Presenter: Thomas P. McFadden, Lender Relations Specialist | Michigan District Office, U.S. Small Business Administration

The American Rescue Plan Act established the Restaurant Revitalization Fund (RRF) to provide funding to help restaurants and other eligible businesses keep their doors open.  More than traditional restaurants and inns can apply. How do you apply? Is your business eligible? What can the funds be used for? Don't count your business out until you attend this informative webinar presented by Thomas P. McFadden of the U.S. SBA!

Because of the consistently updated information available through the SBA, a recording isn't available. We encourage you to visit the link below for the most current information on this important resource.

SBA Restaurant Revitalization Fund

PIVOT POWER HOUR! with Laura Sigmon

April 23, 2021

Subject Matter Expert: Laura Sigmon, President & CEO | Best Practices Consulting

You've got a business concern or pressing issue? We have real-time stratgies and solutions! Enjoy this on demand version of the inaugural Women's Business Center Pivot Power Hour! Our business development team expert, Laura Sigmon, answered  your burning questions, provided tactical advice and offered valuable insights! Created specifically for you as a business owner, this event is a unique opportunity to learn from a lively discussion between Laura and other business owners like you. Prepare to get powered up!

The American Rescue Plan (ARPA) and What You Need to Know

April 21, 2021

Presenter: Felicia Harris, President & CEO | EverythingHR

Are you eligible for the new RRF grant? The restaurant industry was one of the hardest hit during the COVID-19 pandemic. The American Rescue Plan (ARPA) goal is to provide direct support for restaurants, bars and related businesses with a new grant program called the Restaurant Revitalization Fund (RRF). Expert Felicia Harris will provide valuable information on eligibility, how to apply, use of funds, compliance and details of the provision for Shuttered Venue Operators. Uncertain? Attend this virtual workshop!

Expert Tips for an Effective Procurement Strategy

April 14, 2021

Presenter: Lori Wesby, MentorWE Coordinator | Great Lakes Women's Business Council

Procurement requires a system of businesses working together to achieve a common goal. Subject matter expert Lori Wesby shares strategic tips on how to successfully position your company to land business through procurement in the pandemic with a focus in the workshop on the importance of being strategic and detailed when competing for business or considering partnership. Bring your questions!

Discover Your Differentiator! Gain Competitive Advantage With Your Pink Umbrella!

April 7, 2021

Presenter: Sherry Cummins, MWM and WBE Services Coordinator | Great Lakes Women's Business Council

Does Your Business Stand Out From the Crowd? What is the "pink umbrella?" Do you have one? If you don't, how can you get one? Could you use a little help identifying the key element in your business that captures the attention of potential clients? Join Sherry Cummins and learn how differentiator contrasts with core competencies and past performance. Discover your company's differentiator, use it to be pitch perfect and build a stronger capability statement! Learn how to gain competitive advantage with a unique "pink umbrella!"

Meet the MWM Business Partner! Winning Women Global

March 3, 2021

Host: Sherry Cummins, MWM and WBE Services Coordinator | Great Lakes WBC | Women's Business Center Michigan Women's Marketplace
Special Guest: Jennifer McGovern, UCET IT | Founder of Winning Women Global

Jennifer McGovern saw a need in her area of Michigan, to gather women business owners for education and networking. By filling that need she discovered so much more and reached an ever expanding and wider audience. Join us for this half hour session to meet our business resource partner Winning Women Global and learn more about Jennifer, the organization's purpose and how you can benefit from this resource as a woman business owner!


Your Heart is Your Business-Don't Skip a Beat

February 24, 2021
An Interactive Zoom Presentation

Presenter: Donulae' T. Knuckles, BSN, RN, Founder and CEO | Love Yourself for Life (LY4L)

Can you recognize Life's Simple 7 Risk Factors? February is heart health month. As a business owner, heart health impacts not only you but yourb usiness. Special MWM guest, Donulae' T. Knuckles, BSN, RN, and a heart health miracle, will share with you the American Heart Association prescription for health called Life's Simple 7, important predictors of heart health and risk. To assist you in achieving optimum heart healthy habits, Donulae' shares her 17 Tips to Love Yourself for Life. Her motto, "self-care is not selfish, it's necessary!" Don't skip a beat, practice these important principles for the health of you and your business. Use the link below to access the Zoom presentation. 

Achieving Business Success in 2021 Using Metrics
February 3, 2021

Presenter: Mariyah Saifuddin, Founder & President | innovative Solution Partners

Are you using metrics to grow your business? Everyone talks about data, metrics, and analytics. What does that mean for you and your business goals? In this webinar, you'll learn to ask the right questions, to identify the most vital metrics and how to track them. Join Mariyah Saifuddin, President of Innovative Solution Partners, as she walks you through the metrics discovery process for success in 2021. You’ll leave with quick and easily implementable solutions you can share with your team.

Be LEAN: Risk Mitigation for COVID-19
January 27, 2021

Presenter: Joy Mason, Author, Motivational Speaker, Strategist | Optimist Business Solutions

Is your company infrastructure at risk? COVID-19 forced us to prioritize safety, now we must prioritize mitigation. While we must be safe, we must also consider how to prepare our businesses to survive and thrive. Taking the LEAN approach will mitigate risk by helping you focus on what matters most. Join LEAN strategist Joy Mason as she provides tactical tools to help you to mitigate your business risk.

Financial Check-Up 2021!

January 20, 2021

Presenter: Lawrence Jackson, Managing Member | Emerging Enterprise Group

Are you struggling and overwhelmed with your bookkeeping? Or could your financial skills use some fine tuning? In this workshop you will learn the basics needed to develop strong financial statements and how to use a balance sheet, income statement and cash flow. Lawrence Jackson, a respected advisor and business advocate will help you learn how to use those documents to bring your organization's financials current and will introduce you to the personal financial statement and global cash flow. Begin 2021 with a solid foundation for your business strategy in the new year.

Purposeful Leadership in a Period of Uncertainty
January 14, 2021

Presenter: Priscilla Archangel, President | Archangel & Associates

The ongoing pandemic, political transition and social unrest not only amplifies employees' insecurity about what the future will be like; it's distracting and emotionally exhausting. Learn the traits of purposeful leaders to effectively move their teams forward to a brighter tomorrow.

  • Sharing Vision and Values
  • Inspiring Innovation
  • Communicating with Clarity
  • Engaging and Enabling

Join Priscilla Archangel for this valuable course on leadership in challenging times.

Tools to Support Your Business Internationally

January 13, 2021


Shawntay Dixon, WBC Manager | Great lakes Women's Business Council
Jennifer Moll, Director | U.S. Commercial Service
Toya Woods, Business Development Officer | EXIM
Don Kudlak, President | Aerosmith

Presented by the Great Lakes Women's Business Council, the U.S. Commercial Service and EXIM. Do you want to grow your international sales by exporting to new markets with confidence? Join the Export-Import Bank of the United States (EXIM) and partners for an overview session of strategies for accessing cash flow and mitigating risk to ensure your company gets paid by foreign customers. You will learn how to find overseas buyers, offer credit terms while protecting against non-payment and how to access funds with EXIM's Capital Loan Guarantee.

Declutter Your Mind During Crisis

January 6, 2021

Presenter: Arian Hargrove, Founder & CEO | Love 4 Systems

Improve Your Own Productivity Regardless of Circumstances! In a sudden time of remote work and self-isolation, we’re adapting to new work norms, searching for productivity in our workflow. The good news is, peak productivity is possible using mind mapping and other decluttering tools to produce work and focus on your life regardless of circumstances. Join founder and CEO of Love 4 Systems, Arian Hargrove as she guides you to ultimate productivity! You'll walk away with strategies for how to make sense of what's in your head and a plan of action to begin implementing ideas immediately!

2020 Education Library

WETalk: Heroes!
Presented by the Women's Business Center at Great Lakes Women's Business Council

WETalk Host: Shawntay Dixon, Program Manager

WETalk Guests:
Lori Wesby, MentorWE Coordinator
Sherry Cummins, MWM and WBE Services Coordinator

March is Women's History Month and the Women's Business Center team at Great Lakes Women's Business Council is excited to talk about the women in their lives that they've viewed as heroes! Learn about women in business, career, family and community that inspired Shawntay, Lori and Sherry! Share a few of your own! We can't wait to talk with you about our inspirations!

Business Plan Fundamentals-A Special WETalk Presentation
Presented by the Women's Business Center at Great Lakes Women's Business Council

WETalk Host: Shawntay Dixon, Program Manager

WETalk Guests
Benita Tyler, Business Counselor
Lori Wesby, MentorWE Coordinator
Sherry Cummins, MWM and WBE Services Coordinator

Shawntay Dixon hosts a special program on creating a business plan with subject matter experts as guests. She interviews Benita Tyler, now of CEED Lending, and Lori Wesby and Sherry Cummins of the Women's Business Center, on the important elements of a business plan and how you can create a plan that will be a strong foundation for your business.

Managing Staff Remotely and Maintaining Quality Standards

December 23, 2020

Presenter: Laura Sigmon, Small Business Consultant | Best Practices Consulting Services

This webinar, delivered by small business consultant Laura Sigmon, covers free or low-cost technology designed to return a sense of control to management in a virtual world. Laura explains how to use free electronic tools to support off site staff and contractor activities. This quick workshop will show you as an owner how you can engage and manage your workforce safely without compromising on quality and productivity, even remotely!

Company Survival: Simple Steps to Recalculating the Profitability of Your Products and Services

December 16, 2020

Presenter: Jim Muir, Owner and President | Mobility World

Are You Maximizing Profitability? During difficult times it is important to maintain maximum profitability in order for your business to survive. Learn how to calculate the profitability of your products and services. If your company offers a wide variety of consumer products or you offer professionals services, Jim Muir's expertise will help you to take easy steps to recalculate your profitability for a blueprint to success!

It's Time to Revamp, Rebuild & Renew Your Business

December 9, 2020

Presenter: Laketa Dumas, Founder | R U Ready 4 BIZness

COVID-19 has affected each of us directly and indirectly, leaving us perplexed and anxious. Many COVID-19 has affected each of us directly and indirectly, leaving us perplexed and anxious. Many businesses were not prepared with the cash flow, resources or contingency plan to be sustainable through this crisis. Laketa Dumas, founder of R U Ready 4 BIZness, will empower you to Revamp, Rebuild, and Renew your business.


Be Proactive, Stay Positive and Plan for Your Business in the New Norm of 2021

December 2, 2020

Presenter: Jean Stenger, CPA | DKSS CPAs

As a small business owner you need to take key action steps in order to withstand the COVID-19 pandemic and be able to tell your story on how you managed through the worst global crisis of your lifetime! Businesses that survive this pandemic will be those that take action, face the challenges and make the right decisions. Learn the steps to help you thrive throughout!

High Performance Virtual Workforce

November 25, 2020 

Presenter: Lisa Fisher, Coach, Certified Trainer, Business Consultant | Lisa Fisher Associates

Is a Remote Workforce Impacting Performance?Bringing team members together through a virtual environment and reaching successfuloutcomes can be a challenge! Lisa Fisher, coach and certified trainer, helps you to push throughthe challenge with a core set of high-performance skills that include effective and timelycommunication! Working remotely can be successful with the right tools. Learn more about howto lead your team to successfully achieve performance directives in a virtual environment!

Business Lessons from White Water Rafting

November 18, 2020

Presenter: Lisa Fisher, Coach, Certified Trainer, Business Consultant | Lisa Fisher Associates

White water rafting is filled with twists, unexpected turns and frightening uncertainty of what's around the next bend! Certified Trainer and Business Consultant Lisa Fisher believes that running a business mirrors white water rafting. COVID-19 has increased the danger and a feeling of lack of control. In this webinar, Lisa shares the instructions for managing white water rafting to use in your business and decision making process to gain control today!

How to Navigate Communication During a Crisis

November 11, 2020

Presenter: Lindsey Walenga, CEO | Siren PR

Communicating effectively during crisis impacts perception. Done correctly, you demonstrate confident leadership and mitigate possible damage to your brand! How you respond to the COVID-19 crisis is critical! In this workshop Lindsey Walenga, co-founder and CEO of Siren PR, helps you to build a Crisis Communication Plan, including five things to activate immediately in a crisis! Take away key components of valuable communication to effectively manage perception.

Staying Secure in a COVID-19 Environment

November 5, 2020

Presenter: Furney Brown, Principle, Cybersecurity | Plante Moran

Businesses are experiencing increased pressure to deploy interactive technology solutions during theCOVID 19 pandemic. With this is the challenge of changing core services and operations to support a virtual business environment. While digital initiatives can be exciting, they can also increase risk. Cybersecurity planning, identifying potential threats and weaknesses and ensuring the safety to employees and customers are paramount in managing a business in the current professional environment. Don't miss this important, special presentation to protect your data and applications!

Strategic Planning: Clarity in Crisis

November 4, 2020

Presenter: Deondra R. Wardelle, Owner | On to the Next One Consulting

Deondra R. Wardelle, owner of On to the Next One Consulting, will share vital components to help you build a strategic plan for your business that leads to the successful execution of challenging business goals. Deondra will also provide insight on how your organization can overcome obstacles that sabotage comprehensive plans. Walk away from this workshop with clarity through solid tactics that can optimize the future success of your business!

Making Telework Work for You

October 28, 2020

Presenter: Rhoda Kreuzer, President | Partners in Action

Thrive in the remote and virtual world of teleworking! Rhoda Kreuzer will share with you how your team can be motivated and productive. You'll learn important handbook policies to adopt to ensure telework is a positive experience and cover agreement forms that clarify the nature of teleworking responsibilities. How do you create accountability from afar? Attend this workshop to learn are about thriving in the new telework environment.

OKRs-Helping Your Team Align

October 21, 2020 

Presenter: Ann Teschendorf, President & Founder | Covalent Resource Group

Objectives and Key Results (OKRs) help establish high-level, measurable outcomes for your business by establishing ambitious goals that can be tracked. Ann Teschendorf will help you learn how to establish your company's OKRs so that you put the customer first, accelerate ambition, align with overall company objectives, and effectively manage the process. Walk away with a tangible perspective that will take your company to the next level!

The COVID Aftermath-Employee and Customer Desertion

October 14, 2020

Presenter: Dixie Grow, President | Career Growth Associates

If you plan to be in business post pandemic, focus on employee and customer retention. WHY? Because you are being scrutinized through the lens of equity and social justice? Does your company demonstrate a social conscience? Do your leaders/managers act as role models for Inclusion, equity and belonging? Do your HR policies and practices go beyond "compliance?" Dixie Grow of Career Growth Associates will explore what employees and customers expect from you and what you need to do to retain both in this informative and relevant session.

How to Improvise Your Leadership, Teams and Company During Times of Rapid Change and Uncertainty

October 7, 2020

Presenter: Mary Lemmer, Creator, Improve Studios

During this workshop, Mary Lemmer, improv comedian, entrepreneur and creator of Improve Studios, will share principles and techniques to improvise your leaders and teams during this time of rapid change and uncertainty. Everyone will walk away having improved their ability to improvise with specific techniques to use with your teams to improve the collective ability to adapt, communicate and overcome challenges.

Resolve, Reimagine and Reinvent: How Smart Companies Transcend Chaos

September 23, 2020

Panelist Presenters: 

Laurie Bradley, President, ASG Renaissance and Founder & CEO, Flexible Support Group
Robin Moulder-McComb, Founder & CEO, 3lb Games
Sandi Hokansson, Executive Coach & CEO, SOUND LEADERSHIP

COVID-19 has fundamentally shifted consumer behaviors and employer mindsets in online buying, remote work, health and safety issues, and more. Companies that successfully navigate these economic and social changes will not only survive but can transform and thrive as well. We've assembled a panel of transformational leaders to equip, enlighten and embolden you with the tools and insights you need to reinvent your business and maximize your return on investment during this once-in-a-lifetime global event.

Accelerating Growth in Recovery

September 16, 2020

Presenter: Alana Nicol, Keynote Speaker & Vice President, Gerry Weinberg & Associates, Sandler Training

Every crisis produces winners and losers. As sales and business leaders, the plans you make today will dictate whether or not your team enters the post-crisis recovery phase in a prime position to move faster than your competitors. Alana brings her expertise to help you learn how to structure your plan to succeed during and after the recovery using the 4S Continuous Success Model. (Skills, Staff, Structure, Strategy). Alana will discuss trends, strategies and tactics to position your company for growth in each of these 4 areas.

Out of Sight and In Mind: Strategies for Engaging Virtual Employees

 September 9, 2020

Presenter: Siddeeqah Johnson, CEO & Founder, Staff Learning Innovations, LLC

Siddeeqah Johnson, CEO and Founder of Staff Learning Innovations, helps you to identify and explore strategies as a business owner for developing, delegating, managing and engaging employees in a virtual, remote setting. Additionally, you will walk away with an action plan template for developing your own virtual engagement strategy.

How to Track Your PPP and How to Apply for Loan Forgiveness

September 2, 2020

Presenter: Felicia G. Harris, Principal & CEO, EverythingHR

Now that your business has been approved for a PPP loan, your attention turns toward tracking your expenses for maximum forgiveness. Expert Felicia G. Harris shares best practices for tracking PPP expenses, maximizing your payroll expenses, and how and when to apply for PPP loan forgiveness. You can't afford to miss this informative workshop.

Important Changes in the Women-Owned Small Business Programs-WOSB and EDWOSB

August 26, 2020 

Presenter: Thomas Vargo, Lead Business Opportunity Specialist, U.S. Small Business Administration

Thomas Vargo, Lead Business Opportunity Specialist at the SBA, presents important information relative to the new regulations for the women-owned small business federal contracting program. Thomas will discuss important timelines and changes to the certification process for the Women-Owned Small Business (WOSB) certification and the Economically Disadvantaged Women-Owned Small Business (EDWOSB) certification. Learn the impact these changes may have for business and future opportunities.

Practicing Emotional Neutrality in Times of Crisis: Keys to Staying Focused When Chaos Abounds

August 19, 2020

Presenter: Cathy Tooley, President & CEO, Tools for Success

Since March, what have you learned about your company? How prepared were you for a global pandemic? The answer is...NO ONE was prepared! COVID-19 came in like a lightning bolt and shifted life's norms-especially in business. Cathy's expert guidance provides leaders with key steps on how to remain calm and in visionary mode when all else appears to be falling apart! This webinar features Terry Dove-Pittman, Enterprise Strategist, Founder and CSO of The Gideon Group.

Your Brand Presence in the New Normal

August 12, 2020

Presenter: Lydia Michael, President and Owner, Blended Collective

Lydia Michael, President and Owner of marketing firm Blended Collective shares tips on how to envision your brand in light of the economic climate and reinvent your image to help your business thrive!

Get In the Zone! Everything You Need to Know About Opportunity Zones!

August 5, 2020

Sean M. Gray-Lewis, Economic Development Specialist, U. S. SBA
Regina Goyette-Staudacher, Attorney and Counselor, Howard & Howard Attorneys

Sean M. Gray-Lewis and Regina Goyette-Staudacher share their expertise as to get you in the Zone! Opportunity Zones are a fairly new concept enacted in the 2017 Tax Cuts and Jobs Act intended to engage patient capital investments in communities nationwide that have experienced a lack of business growth. Michigan has 288 designated Opportunity Zones, including 283 in low-income communities and 65 in rural communities. Over 3 million people live in these identified neighborhoods. Join Sean and Regina and get in the visionary mindset to learn how your business can invest and grow in Michigan's unique Opportunity Zones!

Federal Funding Programs for Recovery

July 30, 2020

Presenter: Catherine A. Gase, Lead Economic Development Specialist, Michigan District Office, U.S. SBA

Are you confused by the plethora of funding options you hear about and need an expert to help sort it all out? Catherine Gase, Lead Economic Development Specialist at the Michigan District Office of the U.S. SBA, will provide up to date information on the many federal funding sources for you including the PPP, the EIDL, Debt Relief and standard SBA financing. Don't miss this valuable workshop on how to access the resources that could help you and your business recover during the COVID-19 pandemic.

Important Changes in the Women-Owned Small Business Programs-WOSB and EDWOSB

July 22, 2020

Presenter: Thomas Vargo, Lead Business Opportunity Specialist, U.S. Small Business Administration

Thomas Vargo, Lead Business Opportunity Specialist at the SBA, presents important information relative to the new regulations for the women-owned small business federal contracting program. Thomas will discuss important timelines and changes to the certification process for the Women-Owned SmallBusiness (WOSB) certification and the Economically Disadvantaged Women-Owned Small Business (EDWOSB) certification. Learn the impact these changes may have for business and future opportunities.

Recovery Strategies: Leading with Positivity to Create Healthy & Safe Work Environments

 July 15, 2020

Shari Stein, Principal Interior Designer, Design Team Plus
Kelly Victor Burke, Majority Owner, Burke Architectural Millwork

During the COVID-19 shut down, WBEs Shari Stein, principal interior designer for Design Team Plus and Kelly Victor Burke, majority owner of Burke Architectural Millwork, collaborated to develop recovery strategies for creating healthy and safe work environments to reopen business. This workshop focuses on their 15-Point Checklist for environments adopting new business practices and using their two companies as examples. Don't miss your opportunity to participate in a valuable Q&A session with Shari and Kelly as part of this workshop to assist you in opening your business safely and successfully!

Maximizing Your Certification WBE Toolkit Training

June 30, 2020

Presenter: Sherry Cummins, MWM and WBE Services Coordinator

This 1-hour webinar training session will take you through:

  • Learn how to maximize the impact of your certification.
  • Learn how to create a strategy to obtain and cultivate corporate relationships.
  • Learn best practices from an experienced certified woman business enterprise.
  • Learn the corporate view and value of certification from a Supplier Diversity Leader.

From Lemons to Lemonade-A Paradigm Shift with Purpose

June 10, 2020 

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator, Great Lakes Women's Business Council

Are you feeling overwhelmed at the basket full of lemons facing you, life and business changes that seem overbearing and out of control? Sherry Cummins will leverage her years of leadership and human resources experience to share with you how to manage unwanted change in a positive way.  Discover how to capitalize on change with purpose to benefit you and your business. Learn how to squeeze the most out of those lemons and make lemonade for a refreshing new perspective in response to difficult times.

 Best Practices for Reopening Your Business

June 3, 2020

Presenter: Alari K. Adams, Founder, A|Squared Legal Group

As Michigan business owners gear up for reopening their businesses in the coming weeks, there are best practices and legal aspects to consider. Compliance issues such as PPE requirements are just the beginning. In this webinar, attorney Alari K. Adams addresses frequent questions of business owners around reopening amid a changed business climate including employee issues of resistance to a physical return to work, safety compliance and what to consider when writing new policies that comply with the FFCRA. If you are reopening your business you'll want to attend this valuable, timely webinar!

Reopening Retail-Successfully Managing the Transition

May 6, 2020

Presenter: Meegan Holland, Vice President, Communications and Marketing, Michigan Retailers Association

What will it look like to reopen your retail business post Shelter-In-Place? Meegan Holland of the Michigan Retailers Association served in Special Projects and Communications for the Governor's Office and was the former senior policy advisor at the Michigan Veterans Affairs Agency. Meegan brings her wealth of experience to this webinar and will share with you the logistics of reopening your retail store or small business, transitioning safely and successfully. She will advise on how to reconfigure your store, manage employees, deal with vendors and reach out to customers.

How to Make Your Customers Fall In Love With You-Again!

April 29, 2020

Presenter: Connie Sweet, CEO & President, Connection Group 

Today it's no longer "business as usual." As we learn the new normal and ease out of COVID-19 restrictions, you need to adapt your business quickly! Pivoting prospects and customers may need new products and services. Customers will have new reasons to stay...or find new reasons to leave. How can you connect to your prospects and customers with intention and provide authentic communications to rebuild trust? Does your product or service solve a feeling of scarcity? Do you have a rewards program to keep customers coming back? Are you an influencer or a proven expert in your field? In this webinar, Connie Sweet dives deep into her Six Principles of Marketing Persuasion using real-life examples to help you and your customers move beyond COVID-19 successfully!

Survival to Revival! Build Your Come Back Action Plan!

April 22, 2020

Presenter: Donna Kuhr, CEO, PTM Corporation

One thing about Donna Kuhr-she knows how to survive and thrive after crisis! Successful business leader of a 50-year old metal manufacturing company, Donna has lived through a number of crisis-from the 1980s restructuring of a major automotive company, to 9/11, the 2008 financial collapse, the H1N1 pandemic and a major lawsuit! In this session, Donna shares lessons learned and empowers you to develop a strategic action plan for thriving beyond the crisis!

Holding Onto H.O.P.E.

April 8, 2020

Presenter: Dr. Sabrina Jackson, The People Expert

Dr. Sabrina Jackson, radio and television personality, is a once in a generation people expert who will make you laugh, cry, think and feel! The author of several books and creator of the personality assessment model, Essential Colors, Dr. Sabrina presents Holding Onto H.O.P.E. In this live, interactive webinar, Dr. Sabrina will define hope, why you need it now, help you as a business owner tap into your 4 points of hope and answer your questions about how hope can move you forward during this unprecedented global crisis.

Employee Reduction Programs: Help For Hard Decisions

April 6, 2020

Presenter: Felicia G. Harris, Principal and CEO, EverythingHR

As COVID-19 continues to impact work demands and staffing required, difficult decisions must be made. Felicia G. Harris, founder of The EverythingHR Talent Development Institute shares government resources and practical ways to mitigate the challenges of maintaining your workforce during this uncertain time.

Michigan's International Trade Program: Virtual Resources to Explore Global Markets

April 3, 2020

Presenter: Alyssa Tracey, Director of International Trade, Michigan Economic Development Corp (MEDC)

Are you considering your options into new global markets? Would you benefit from free market research and market-entry strategy? As domestic markets slow down let MEDC's international trade centers help you to discover new markets! Join Alyssa Tracey, Director of International Trade of the MEDC as she explains how you can utilize virtual resources to grow international sales!

Minding Your Business: Managing Financials in Crisis

April 1, 2020

Presenter: Benita Tyler, Founder, WomanCFO

Have you wondered how your business is going to weather the COVID-19 storm? Named one of Detroit Entrepreneurship Institute's Top Five People to Watch, Benita Tyler, Founder of WomanCFO will cover the financial considerations of your business, strategies to lessen the impact to your bottom line and how to calmly and logically face the crisis!

Resilience in a Crisis: How to Stay Strong and Bounce Back

March 30, 2020

Presented by: Priscilla Archangel, Ph.D., President and Founder, Archangel & Associates

The pandemic crisis in recent weeks may have dealt a few blows to you and your business. In this webinar learn strategies to ground yourself, regain focus and look forward to new opportunities in the future. Priscilla draws on her experience as a global human resources executive to provide you the tools you need to be resilient! Priscilla is the author of The Call to Faith Centered Leadership and soon to be released LeaderVantage: 7 Essential Steps to Peak Leadership.

What You Need to Know: SBA Economic Injury Disaster Loans for COVID-19 Related Disruptions

March 20, 2020

Brought to you by Great Lakes WBC CEED Lending and the Women's Business Center

Presenters: Belinda Turner-Du'Bois, Loan Officer and Shawntay Dixon, Women's Business Center Program Manager


In this session, you will learn how the SBA Economic Injury Disaster Loans for COVID-19 Related Disruptions can help lessen the burden of small businesses during this unprecedented pandemic.

What you will learn in this session:

  • Economic Injury Disaster Loan Terms
  • What Kind of Businesses Can Apply
  • What Are Some of the Major Criteria
  • Filing Requirements to Complete The Loan
  • How to Apply for the Loan
  • Answers to Questions You May Have

The Woman Business Owner's Guide To Commercial Real Estate: Leasing Strategies That Protect Your Business

February 26, 2020 

Presenter Lynn Drake, President, Compass Commercial

Did you know that the real estate industry treats leasing office space, retail space and industrial space differently? While there are laws to protect residential real estate consumers, commercial consumers have no protection! President Lynn Drake of Compass Commercial shares essential commercial real estate leasing strategies that work! Join the author of "Do You Speak Lease" as she provides valuable expertise on how to protect your business when leasing property.

Brand Love: Connecting Your Brand the Same Way You Connect With People

February 19, 2020

Presenter Lydia Michael, Founder & CEO, Blended Collective

Learn how to create authentic consumer relationships wtih essential elements required for an emotionally engaging brand. Lydia Michael, an expert in multicultural marketing and brand development will help you to better understand how to connect your products and services to your target audience on an emotionally deeper level by building a brand that is fully experienced, positioning yourself as a brand worthy of falling in love with! Discover how to develop a link between your brand and the consumer that is genuine and enduring.


The Business Case for Culture: Part 4-Managing by Values

February 5, 2020

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator

You’ve designed an intentional corporate culture to guide how your company conducts business. How do you model and manage the elements of your culture for true success? Sherry shares her knowledge and experience on steps to keep your culture alive and employees engaged in the vision and mission of your company for long-term success!

The Business Case for Culture: Part 3-Recognition-Culture’s Key Sustainability Element

January 22, 2020

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator

Recognition is key to the positive, thriving and sustainable mission and vision foundation of your business. A subject matter expert in values-based culture, Sherry digs into her corporate culture experience to share how understanding and incorporating a recognition process cements the sustainable foundation you build.


The Business Case for Culture: Part 2-The Blueprint for an Effectively Designed Culture

January 15, 2020

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator, Great Lakes Women’s Business Council

You have a strong mission statement and a strong vision statement, now how do you ensure their sustainability within your organization? Sherry reaches into her corporate culture toolbox to help you design a values constitution that supports your mission, your vision and your business through values-based decision making and employee engagement. Join us for the second in the 4-part webinar series, The Business Case for Culture.

The Business Case for Culture Part 1: Building a Sustainable Foundation for Your Business

January 8, 2020

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator, Great Lakes Women's Business Council

Is your company built on a solid foundation of values? Where will your business be in five to ten years? With over 15 years of experience in values-based leadership and intentional culture, Sherry shares with you how to develop a culture based on values that is sustainable and vital to the future of your business.

2019 Education Library

Is Your Company Prepared for the Change in Wage and Overtime Pay?

December 11, 2019

Presenter: Mildred D. Kress, Community Outreach & Resource Planning Specialist, U.S. Department of Labor

In September 2019, the U.S. Department of Labor (DOL) announced a final rule updating the earnings thresholds necessary to exempt executive, administrative and professional employees from the Fair labor Standards Acts’ (FLSA) minimum wage and overtime pay requirements and allows employers to count a portion of certain bonuses/commissions towards meeting the salary level. This webinar explains the provision of the Final Rule to help employers comply with the changes; which becomes effective on January 1, 2020.

Successful Strategies for Managing Rapid Business Growth

December 4, 2019

Presenter: Belinda Turner-DuBois, Loan Officer, CEED Lending

Rapid business growth requires growth planning, greater cash flow needs and affective financing. In this webinar, learn proactive steps to take which makes the growth more manageable so you are not crushed!


Women…Speak So They Listen - the Smallest Shift Can Make a HUGE Difference in Your Confidence!

November 20, 2019

Presenter: Jeneen McNally, President, Speak So They Listen LLC

Are you in a male-dominated industry where your ideas or pitch are dismissed? When you talk about pricing and your business capabilities, is it possible your voice lacks credibility? Do you want to be perceived as a confident, credible and captivating speaker and leader? In sixty minutes, you’ll walk away having practiced powerful tools to speak so you’re listened to and understood.

How to Become a Certified Women-Owned Business—The Doorway to New Opportunities

November 13, 2019

Presenter: Veronica Johnson, Director of Certification, Great Lakes WBC

Becoming certified as a Women Business Enterprise can help your company pursue new business opportunities. Accepted by hundreds of corporations within the country and a number of government agencies, WBENC certification is an important marketing tool for expanding a company’s visibility among decision makers.

Creating a Powerful Capability Statement

November 6, 2019

Presenter: Shawntay Dixon, Program Manager, Women’s Business Center, Great Lakes WBC

The capability statement is an effective marketing tool in building relationships with decision makers. Learn the necessary elements of an effective capability statement.

Simple Tips for a Successful Loan Application

October 30, 2019

Presenter: Todd Van Appledorn, Loan Officer, CEED Lending

Obtaining a Small Business Loan is challenging; yet, coming to the application process prepared can help you easily obtain the capital you need to bring your business to the next level!

Michigan Women's Marketplace Directory Tutorial

October 17, 2019

Learn how to list your company and navigate the Michigan Women's Marketplace Directory!

You've Got The Contract, Now What? How Excellence as a Process Sustains Relationships

Sept. 11, 2019

Process excellence is a systematic approach to driving business performance. You will learn that getting the contract is only the start. Business success is a result of developing a customer-centric focus.

WBE Legal Corner: The Elements of A Master Service Agreement

Aug. 21, 2019

Excited to land the contract! Now what? In this session, you will learn the benefits of having a Master Service Agreement, how to avoid major pitfalls, and what factors or clauses need to be considered.

Negotiate Like a Boss: Win Contracts and Influence People

July 23, 2019

If you have ever negotiated a deal and thought, “I could have done better,” then it’s time to move from average to expert negotiator. Penny shares insider know-how she gained over her 20-year career in negotiation.

2018 Education Library

Maximizing Your Certification Webinar

Dec. 13, 2018

This 1-hour webinar training session will take you through:

  • Learn how to maximize the impact of your certification.
  • Learn how to create a strategy to obtain and cultivate corporate relationships.
  • Learn best practices from an experienced certified woman business enterprise.
  • Learn the corporate view and value of certification from a Supplier Diversity Leader.

Sustainability for Small and Medium-Sized Businesses

Nov. 7, 2018

Kristin Bloser, Comerica’s Senior Sustainability Officer, Comerica Bank will share with attendees the importance of Sustainability and how it can affect your Business. How working together for better communities and a brighter future is key to your business success.

Maximizing Your Certification Webinar

Oct. 10, 2018 (West Michigan)

This 1-hour webinar training session will take you through:

  • Learn how to maximize the impact of your certification.
  • Learn how to create a strategy to obtain and cultivate corporate relationships.
  • Learn best practices from an experienced certified woman business enterprise.
  • Learn the corporate view and value of certification from a Supplier Diversity Leader.

Maximizing the Benefits of your Banking Relationship

Sept. 28, 2018

As a committed business owner, you will enjoy many successes. In the rare instances that challenges occur, it’s important that you surround yourself with an effective professional team. A strong banking relationship is one of many key ingredients in managing favorable, financial outcomes for your business.

What is the Legacy you Want to Leave?

Aug. 14, 2018

This webinar is focused on:

  • Why women create a Philanthropic Legacy
  • How to create and execute a Philanthropic Legacy
  • Optimizing Tax Benefits from Charitable Giving

Presenter Patricia Alexander, VP Business Banking, Comerica Bank

6 Simple Sales Best Practices for Small Teams by Sales Cocktail

May 11, 2018

When you're a small business or new business, it is critical to fire up the jets, build momentum fast and lift off. We will discuss highly effective sales practices for small businesses -- all easy lifts that can create some tailwind.

Developing Corporate Relationships that Win you Contracts

May 4, 2018

Dr. Shawne Duperon

Session will cover:

So here's the thing... You get certified. You attend events. You get registered in those (confusing and time-sucking) supplier diversity web portals, you call the "connection." You call that corporate rep again. And then again. And nothing. Nada. You're struggling to get your foot in the door and it seems every time you make an attempt to work with a corporation, the door doesn't just slam, it won't even squeak open.

Which Certification is Right to help you Grow your Business!

Apr. 20, 2018

Learn the differences between all the certification programs in this one hour webinar. Brought to you by the Michigan Women's Marketplace.

Become a Game Changing Marketer in 30 Days - Follow These Seven Steps to Develop a Marketing Plan and Make Success Happen

Apr. 13, 2018

Session will cover:

Accelerate your journey along a marketing plan learning curve with actionable steps you can implement today. You will learn to organize a team, develop purpose statements, create a corporate identity, identify customer opportunities, select marketing activities, prepare a budget, and implement and evaluate your marketing plan.

Don’t Lose Your Competitive Advantage: Protecting Your Trade Secrets and Client Relationships

Apr. 6, 2018

Session will cover:

Address key issues to consider when drafting enforceable non-compete and trade secret agreements for employees such as: duration of agreement, what constitutes “irreparable harm,” what type of activities can be restricted, and the steps to take if an employee leaves for the competition. Presenter Alari Adams of AISquared Legal Group, PLC.

Financial Planning for Women

Mar. 27, 2018

Session will cover:

It is critical that women know how to save, invest, and plan for their future. We differ from men in many ways – we tend to earn less than our male counterparts, live longer and take less risk with our investments. In order to secure our financial future, we need to educate ourselves about all the aspects of financial planning. This Webinar will guide you through identifying your retirement goals and how to best reach them, tax implications of various saving vehicles, and estate and business succession planning. All of which will be done with an emphasis on the unique issues that women face making financial education of the utmost importance. Presenter Maya Brill, VP, Senior Wealth Planner, Wealth Management, Comerica.

Impact Through Influence: Become Even More Valuable At Work & With Clients

Feb. 2, 2018

If your personal communications aren’t consistently catching your team, leaders, and target customers’ limited attention, shaking them out of their apathy, and compelling them to take action before they move on to something else -- nothing else matters!

Your ability to influence is an essential component in your success. So how do you become even more confident in your communications, to get the results you want?

In this short, power-packed online workshop, discover:

  • The science of what makes YOU uniquely valuable
  • Two scientifically proven ways to influence others (without being overbearing or obnoxious)
  • The one (least-understood) thing you must always do in order to be valuable to others
  • Understand the biggest hurdle facing you in having your voice heard in the workplace (and what you can learn from psychology & philosophy about how to change it)
  • The three crucial elements to every persuasive presentation or conversation
  • Three influence “killers”, •and two powerful ways to keep leveling up!

2017 Education Library

Expanding Global Opportunities

Nov. 15, 2017

Great Lakes Women’s Business Council and Export Import Bank of the United Stated (EXIM Bank) will share with you what opportunities there are for exporting your products.

Topics covered:

  • How to compete with your competitors by offering CREDIT TERMS to foreign buyers.
  • How to gain access to CASH though our Working Capital Guarantee Program.
  • PROTECTION against non-payment by your foreign buyers.

Which Certification is Right to help you Grow your Business!

June 16, 2017

Learn the differences between all the certification programs in this one hour webinar. Brought to you by the Michigan Women's Marketplace.

Unfamiliar with patents, trademarks, copyrights, and trade secrets? Introduction to Intellectual Property and Midwest USPTO

June 14, 2017

Webinar Description:

Unfamiliar with patents, trademarks, copyrights, and trade secrets? Learn about the resources offered at the Midwest Regional of the United States Patent and Trademark Office (USPTO) in Detroit, Michigan.