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Federal Funding Programs for Recovery

July 30, 2020

Presenter: Catherine A. Gase, Lead Economic Development Specialist, Michigan District Office, U.S. SBA

Are you confused by the plethora of funding options you hear about and need an expert to help sort it all out? Catherine Gase, Lead Economic Development Specialist at the Michigan District Office of the U.S. SBA, will provide up to date information on the many federal funding sources for you including the PPP, the EIDL, Debt Relief and standard SBA financing. Don't miss this valuable workshop on how to access the resources that could help you and your business recover during the COVID-19 pandemic.

Important Changes in the Women-Owned Small Business Programs-WOSB and EDWOSB

July 22, 2020

Presenter: Thomas Vargo, Lead Business Opportunity Specialist, U.S. Small Business Administration

Thomas Vargo, Lead Business Opportunity Specialist at the SBA, presents important information relative to the new regulations for the women-owned small business federal contracting program. Thomas will discuss important timelines and changes to the certification process for the Women-Owned SmallBusiness (WOSB) certification and the Economically Disadvantaged Women-Owned Small Business (EDWOSB) certification. Learn the impact these changes may have for business and future opportunities.

Recovery Strategies: Leading with Positivity to Create Healthy & Safe Work Environments

 July 15, 2020

Shari Stein, Principal Interior Designer, Design Team Plus
Kelly Victor Burke, Majority Owner, Burke Architectural Millwork

During the COVID-19 shut down, WBEs Shari Stein, principal interior designer for Design Team Plus and Kelly Victor Burke, majority owner of Burke Architectural Millwork, collaborated to develop recovery strategies for creating healthy and safe work environments to reopen business. This workshop focuses on their 15-Point Checklist for environments adopting new business practices and using their two companies as examples. Don't miss your opportunity to participate in a valuable Q&A session with Shari and Kelly as part of this workshop to assist you in opening your business safely and successfully!

Maximizing Your Certification WBE Toolkit Training

June 30, 2020

Presenter: Sherry Cummins, MWM and WBE Services Coordinator

This 1-hour webinar training session will take you through:

  • Learn how to maximize the impact of your certification.
  • Learn how to create a strategy to obtain and cultivate corporate relationships.
  • Learn best practices from an experienced certified woman business enterprise.
  • Learn the corporate view and value of certification from a Supplier Diversity Leader.

Watch Now

From Lemons to Lemonade-A Paradigm Shift with Purpose

June 10, 2020 

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator, Great Lakes Women's Business Council

Are you feeling overwhelmed at the basket full of lemons facing you, life and business changes that seem overbearing and out of control? Sherry Cummins will leverage her years of leadership and human resources experience to share with you how to manage unwanted change in a positive way.  Discover how to capitalize on change with purpose to benefit you and your business. Learn how to squeeze the most out of those lemons and make lemonade for a refreshing new perspective in response to difficult times.


 Best Practices for Reopening Your Business

June 3, 2020

Presenter: Alari K. Adams, Founder, A|Squared Legal Group

As Michigan business owners gear up for reopening their businesses in the coming weeks, there are best practices and legal aspects to consider. Compliance issues such as PPE requirements are just the beginning. In this webinar, attorney Alari K. Adams addresses frequent questions of business owners around reopening amid a changed business climate including employee issues of resistance to a physical return to work, safety compliance and what to consider when writing new policies that comply with the FFCRA. If you are reopening your business you'll want to attend this valuable, timely webinar!

Reopening Retail-Successfully Managing the Transition

May 6, 2020

Presenter: Meegan Holland, Vice President, Communications and Marketing, Michigan Retailers Association

What will it look like to reopen your retail business post Shelter-In-Place? Meegan Holland of the Michigan Retailers Association served in Special Projects and Communications for the Governor's Office and was the former senior policy advisor at the Michigan Veterans Affairs Agency. Meegan brings her wealth of experience to this webinar and will share with you the logistics of reopening your retail store or small business, transitioning safely and successfully. She will advise on how to reconfigure your store, manage employees, deal with vendors and reach out to customers.

How to Make Your Customers Fall In Love With You-Again!

April 29, 2020

Presenter: Connie Sweet, CEO & President, Connection Group 

Today it's no longer "business as usual." As we learn the new normal and ease out of COVID-19 restrictions, you need to adapt your business quickly! Pivoting prospects and customers may need new products and services. Customers will have new reasons to stay...or find new reasons to leave. How can you connect to your prospects and customers with intention and provide authentic communications to rebuild trust? Does your product or service solve a feeling of scarcity? Do you have a rewards program to keep customers coming back? Are you an influencer or a proven expert in your field? In this webinar, Connie Sweet dives deep into her Six Principles of Marketing Persuasion using real-life examples to help you and your customers move beyond COVID-19 successfully!

Survival to Revival! Build Your Come Back Action Plan!

April 22, 2020

Presenter: Donna Kuhr, CEO, PTM Corporation

One thing about Donna Kuhr-she knows how to survive and thrive after crisis! Successful business leader of a 50-year old metal manufacturing company, Donna has lived through a number of crisis-from the 1980s restructuring of a major automotive company, to 9/11, the 2008 financial collapse, the H1N1 pandemic and a major lawsuit! In this session, Donna shares lessons learned and empowers you to develop a strategic action plan for thriving beyond the crisis!

Holding Onto H.O.P.E.

April 8, 2020

Presenter: Dr. Sabrina Jackson, The People Expert

Dr. Sabrina Jackson, radio and television personality, is a once in a generation people expert who will make you laugh, cry, think and feel! The author of several books and creator of the personality assessment model, Essential Colors, Dr. Sabrina presents Holding Onto H.O.P.E. In this live, interactive webinar, Dr. Sabrina will define hope, why you need it now, help you as a business owner tap into your 4 points of hope and answer your questions about how hope can move you forward during this unprecedented global crisis.

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Employee Reduction Programs: Help For Hard Decisions

April 6, 2020

Presenter: Felicia G. Harris, Principal and CEO, EverythingHR

As COVID-19 continues to impact work demands and staffing required, difficult decisions must be made. Felicia G. Harris, founder of The EverythingHR Talent Development Institute shares government resources and practical ways to mitigate the challenges of maintaining your workforce during this uncertain time.

Michigan's International Trade Program: Virtual Resources to Explore Global Markets

April 3, 2020

Presenter: Alyssa Tracey, Director of International Trade, Michigan Economic Development Corp (MEDC)

Are you considering your options into new global markets? Would you benefit from free market research and market-entry strategy? As domestic markets slow down let MEDC's international trade centers help you to discover new markets! Join Alyssa Tracey, Director of International Trade of the MEDC as she explains how you can utilize virtual resources to grow international sales!

Minding Your Business: Managing Financials in Crisis

April 1, 2020

Presenter: Benita Tyler, Founder, WomanCFO

Have you wondered how your business is going to weather the COVID-19 storm? Named one of Detroit Entrepreneurship Institute's Top Five People to Watch, Benita Tyler, Founder of WomanCFO will cover the financial considerations of your business, strategies to lessen the impact to your bottom line and how to calmly and logically face the crisis!

Resilience in a Crisis: How to Stay Strong and Bounce Back

March 30, 2020

Presented by: Priscilla Archangel, Ph.D., President and Founder, Archangel & Associates

The pandemic crisis in recent weeks may have dealt a few blows to you and your business. In this webinar learn strategies to ground yourself, regain focus and look forward to new opportunities in the future. Priscilla draws on her experience as a global human resources executive to provide you the tools you need to be resilient! Priscilla is the author of The Call to Faith Centered Leadership and soon to be released LeaderVantage: 7 Essential Steps to Peak Leadership.

What You Need to Know: SBA Economic Injury Disaster Loans for COVID-19 Related Disruptions

March 20, 2020

Brought to you by Great Lakes WBC CEED Lending and the Women's Business Center

Presenters: Belinda Turner-Du'Bois, Loan Officer and Shawntay Dixon, Women's Business Center Program Manager


In this session, you will learn how the SBA Economic Injury Disaster Loans for COVID-19 Related Disruptions can help lessen the burden of small businesses during this unprecedented pandemic.

What you will learn in this session:

  • Economic Injury Disaster Loan Terms
  • What Kind of Businesses Can Apply
  • What Are Some of the Major Criteria
  • Filing Requirements to Complete The Loan
  • How to Apply for the Loan
  • Answers to Questions You May Have

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The Woman Business Owner's Guide To Commercial Real Estate: Leasing Strategies That Protect Your Business

February 26, 2020 

Presenter Lynn Drake, President, Compass Commercial

Did you know that the real estate industry treats leasing office space, retail space and industrial space differently? While there are laws to protect residential real estate consumers, commercial consumers have no protection! President Lynn Drake of Compass Commercial shares essential commercial real estate leasing strategies that work! Join the author of "Do You Speak Lease" as she provides valuable expertise on how to protect your business when leasing property.

Brand Love: Connecting Your Brand the Same Way You Connect With People

February 19, 2020

Presenter Lydia Michael, Founder & CEO, Blended Collective

Learn how to create authentic consumer relationships wtih essential elements required for an emotionally engaging brand. Lydia Michael, an expert in multicultural marketing and brand development will help you to better understand how to connect your products and services to your target audience on an emotionally deeper level by building a brand that is fully experienced, positioning yourself as a brand worthy of falling in love with! Discover how to develop a link between your brand and the consumer that is genuine and enduring.


The Business Case for Culture: Part 4-Managing by Values

February 5, 2020

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator

You’ve designed an intentional corporate culture to guide how your company conducts business. How do you model and manage the elements of your culture for true success? Sherry shares her knowledge and experience on steps to keep your culture alive and employees engaged in the vision and mission of your company for long-term success!

The Business Case for Culture: Part 3-Recognition-Culture’s Key Sustainability Element

January 22, 2020

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator

Recognition is key to the positive, thriving and sustainable mission and vision foundation of your business. A subject matter expert in values-based culture, Sherry digs into her corporate culture experience to share how understanding and incorporating a recognition process cements the sustainable foundation you build.


The Business Case for Culture: Part 2-The Blueprint for an Effectively Designed Culture

January 15, 2020

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator, Great Lakes Women’s Business Council

You have a strong mission statement and a strong vision statement, now how do you ensure their sustainability within your organization? Sherry reaches into her corporate culture toolbox to help you design a values constitution that supports your mission, your vision and your business through values-based decision making and employee engagement. Join us for the second in the 4-part webinar series, The Business Case for Culture.

The Business Case for Culture Part 1: Building a Sustainable Foundation for Your Business

January 8, 2020

Presenter: Sherry Cummins, SHRM-SCP, MWM and WBE Services Coordinator, Great Lakes Women's Business Council

Is your company built on a solid foundation of values? Where will your business be in five to ten years? With over 15 years of experience in values-based leadership and intentional culture, Sherry shares with you how to develop a culture based on values that is sustainable and vital to the future of your business.


Is Your Company Prepared for the Change in Wage and Overtime Pay?

December 11, 2019

Presenter: Mildred D. Kress, Community Outreach & Resource Planning Specialist, U.S. Department of Labor

In September 2019, the U.S. Department of Labor (DOL) announced a final rule updating the earnings thresholds necessary to exempt executive, administrative and professional employees from the Fair labor Standards Acts’ (FLSA) minimum wage and overtime pay requirements and allows employers to count a portion of certain bonuses/commissions towards meeting the salary level. This webinar explains the provision of the Final Rule to help employers comply with the changes; which becomes effective on January 1, 2020.

Successful Strategies for Managing Rapid Business Growth

December 4, 2019

Presenter: Belinda Turner-DuBois, Loan Officer, CEED Lending

Rapid business growth requires growth planning, greater cash flow needs and affective financing. In this webinar, learn proactive steps to take which makes the growth more manageable so you are not crushed!


Women…Speak So They Listen - the Smallest Shift Can Make a HUGE Difference in Your Confidence!

November 20, 2019

Presenter: Jeneen McNally, President, Speak So They Listen LLC

Are you in a male-dominated industry where your ideas or pitch are dismissed? When you talk about pricing and your business capabilities, is it possible your voice lacks credibility? Do you want to be perceived as a confident, credible and captivating speaker and leader? In sixty minutes, you’ll walk away having practiced powerful tools to speak so you’re listened to and understood.

How to Become a Certified Women-Owned Business—The Doorway to New Opportunities

November 13, 2019

Presenter: Veronica Johnson, Director of Certification, Great Lakes WBC

Becoming certified as a Women Business Enterprise can help your company pursue new business opportunities. Accepted by hundreds of corporations within the country and a number of government agencies, WBENC certification is an important marketing tool for expanding a company’s visibility among decision makers.

Creating a Powerful Capability Statement

November 6, 2019

Presenter: Shawntay Dixon, Program Manager, Women’s Business Center, Great Lakes WBC

The capability statement is an effective marketing tool in building relationships with decision makers. Learn the necessary elements of an effective capability statement.

Simple Tips for a Successful Loan Application

October 30, 2019

Presenter: Todd Van Appledorn, Loan Officer, CEED Lending

Obtaining a Small Business Loan is challenging; yet, coming to the application process prepared can help you easily obtain the capital you need to bring your business to the next level!

Michigan Women's Marketplace Directory Tutorial

October 17, 2019

Learn how to list your company and navigate the Michigan Women's Marketplace Directory!

You've Got The Contract, Now What? How Excellence as a Process Sustains Relationships

Sept. 11, 2019

Process excellence is a systematic approach to driving business performance. You will learn that getting the contract is only the start. Business success is a result of developing a customer-centric focus.

WBE Legal Corner: The Elements of A Master Service Agreement

Aug. 21, 2019

Excited to land the contract! Now what? In this session, you will learn the benefits of having a Master Service Agreement, how to avoid major pitfalls, and what factors or clauses need to be considered.

Negotiate Like a Boss: Win Contracts and Influence People

July 23, 2019

If you have ever negotiated a deal and thought, “I could have done better,” then it’s time to move from average to expert negotiator. Penny shares insider know-how she gained over her 20-year career in negotiation.

Maximizing Your Certification Webinar

Dec. 13, 2018

This 1-hour webinar training session will take you through:

  • Learn how to maximize the impact of your certification.
  • Learn how to create a strategy to obtain and cultivate corporate relationships.
  • Learn best practices from an experienced certified woman business enterprise.
  • Learn the corporate view and value of certification from a Supplier Diversity Leader.

Sustainability for Small and Medium-Sized Businesses

Nov. 7, 2018

Kristin Bloser, Comerica’s Senior Sustainability Officer, Comerica Bank will share with attendees the importance of Sustainability and how it can affect your Business. How working together for better communities and a brighter future is key to your business success.

Maximizing Your Certification Webinar

Oct. 10, 2018 (West Michigan)

This 1-hour webinar training session will take you through:

  • Learn how to maximize the impact of your certification.
  • Learn how to create a strategy to obtain and cultivate corporate relationships.
  • Learn best practices from an experienced certified woman business enterprise.
  • Learn the corporate view and value of certification from a Supplier Diversity Leader.

Maximizing the Benefits of your Banking Relationship

Sept. 28, 2018

As a committed business owner, you will enjoy many successes. In the rare instances that challenges occur, it’s important that you surround yourself with an effective professional team. A strong banking relationship is one of many key ingredients in managing favorable, financial outcomes for your business.

What is the Legacy you Want to Leave?

Aug. 14, 2018

This webinar is focused on:

  • Why women create a Philanthropic Legacy
  • How to create and execute a Philanthropic Legacy
  • Optimizing Tax Benefits from Charitable Giving

Presenter Patricia Alexander, VP Business Banking, Comerica Bank

6 Simple Sales Best Practices for Small Teams by Sales Cocktail

May 11, 2018

When you're a small business or new business, it is critical to fire up the jets, build momentum fast and lift off. We will discuss highly effective sales practices for small businesses -- all easy lifts that can create some tailwind.

Developing Corporate Relationships that Win you Contracts

May 4, 2018

Dr. Shawne Duperon

Session will cover:

So here's the thing... You get certified. You attend events. You get registered in those (confusing and time-sucking) supplier diversity web portals, you call the "connection." You call that corporate rep again. And then again. And nothing. Nada. You're struggling to get your foot in the door and it seems every time you make an attempt to work with a corporation, the door doesn't just slam, it won't even squeak open.

Which Certification is Right to help you Grow your Business!

Apr. 20, 2018

Learn the differences between all the certification programs in this one hour webinar. Brought to you by the Michigan Women's Marketplace.

Become a Game Changing Marketer in 30 Days - Follow These Seven Steps to Develop a Marketing Plan and Make Success Happen

Apr. 13, 2018

Session will cover:

Accelerate your journey along a marketing plan learning curve with actionable steps you can implement today. You will learn to organize a team, develop purpose statements, create a corporate identity, identify customer opportunities, select marketing activities, prepare a budget, and implement and evaluate your marketing plan.

Don’t Lose Your Competitive Advantage: Protecting Your Trade Secrets and Client Relationships

Apr. 6, 2018

Session will cover:

Address key issues to consider when drafting enforceable non-compete and trade secret agreements for employees such as: duration of agreement, what constitutes “irreparable harm,” what type of activities can be restricted, and the steps to take if an employee leaves for the competition. Presenter Alari Adams of AISquared Legal Group, PLC.

Financial Planning for Women

Mar. 27, 2018

Session will cover:

It is critical that women know how to save, invest, and plan for their future. We differ from men in many ways – we tend to earn less than our male counterparts, live longer and take less risk with our investments. In order to secure our financial future, we need to educate ourselves about all the aspects of financial planning. This Webinar will guide you through identifying your retirement goals and how to best reach them, tax implications of various saving vehicles, and estate and business succession planning. All of which will be done with an emphasis on the unique issues that women face making financial education of the utmost importance. Presenter Maya Brill, VP, Senior Wealth Planner, Wealth Management, Comerica.

Impact Through Influence: Become Even More Valuable At Work & With Clients

Feb. 2, 2018

If your personal communications aren’t consistently catching your team, leaders, and target customers’ limited attention, shaking them out of their apathy, and compelling them to take action before they move on to something else -- nothing else matters!

Your ability to influence is an essential component in your success. So how do you become even more confident in your communications, to get the results you want?

In this short, power-packed online workshop, discover:

  • The science of what makes YOU uniquely valuable
  • Two scientifically proven ways to influence others (without being overbearing or obnoxious)
  • The one (least-understood) thing you must always do in order to be valuable to others
  • Understand the biggest hurdle facing you in having your voice heard in the workplace (and what you can learn from psychology & philosophy about how to change it)
  • The three crucial elements to every persuasive presentation or conversation
  • Three influence “killers”, •and two powerful ways to keep leveling up!

Expanding Global Opportunities

Nov. 15, 2017

Great Lakes Women’s Business Council and Export Import Bank of the United Stated (EXIM Bank) will share with you what opportunities there are for exporting your products.

Topics covered:

  • How to compete with your competitors by offering CREDIT TERMS to foreign buyers.
  • How to gain access to CASH though our Working Capital Guarantee Program.
  • PROTECTION against non-payment by your foreign buyers.

Which Certification is Right to help you Grow your Business!

June 16, 2017

Learn the differences between all the certification programs in this one hour webinar. Brought to you by the Michigan Women's Marketplace.

Unfamiliar with patents, trademarks, copyrights, and trade secrets? Introduction to Intellectual Property and Midwest USPTO

June 14, 2017

Webinar Description:

Unfamiliar with patents, trademarks, copyrights, and trade secrets? Learn about the resources offered at the Midwest Regional of the United States Patent and Trademark Office (USPTO) in Detroit, Michigan.